Mimetic desire and the translator’s mission (im)possible

Authors

  • Rosa Maria Olher Universidade Estadual de Maringá

Keywords:

Translation;, mimetic desire;, translator’s task, translation, mimetic desire

Abstract

This article posits an association of mimetic desire and translation. Reflecting on our desires we admit - albeit rarely - that we are jealous or we envy those who possess the object of our desire and that, in fact, the latter is not particularly important. In some cases, we might claim that we would derive greater satisfaction or pleasure if the Other did not possess the object and yet, deep inside, we would rather possess it ourselves. This mechanism is commonly used in advertising. If we stop to think, we realize that human beings tend to imitate the Other, the one who possesses the product or object, and who seems to be thoroughly satisfied purchasing it. Based on the assumption that the human beings can fix their desires on objects relating to their needs, anxieties, wants, etc., can the translator perform his/her task driven by the mechanism of desire?

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Published

2007-06-01

How to Cite

Olher, R. M. (2007). Mimetic desire and the translator’s mission (im)possible. Revista Horizontes De Linguistica Aplicada, 6(1). Retrieved from https://periodicos.unb.br/index.php/horizontesla/article/view/27461

Issue

Vol. 6 No. 1 (2007): Teaching reading

Section

Articles

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